A bit surprised, I stopped and asked myself,
"Is this all there is?"
Where are the feelings of fulfillment, inspiration and contentment that I had hoped to find in my work?
How could it be that I'd been doing everything "right" but wasn't accomplishing these things?
Would I ever get there?
"Not like this," I thought. ”There has to be another way.”
It was the summer of 2014. I was living in the suburbs of Philadelphia while co-owning and running a business when I hit a big wall.
After spending most of my life doing all the things I thought I "should" to have a successful career path, I reached extreme burnout. The kind that goes way beyond exhaustion.
I didn't recognize the person I had become, let alone remember what I really enjoyed or what was important to me. Instead of leaning into my strengths, I was showing up in ways that didn’t align with my values. I kept pushing forward, working for the moment that would make it all worthwhile, until I realized that living like this was not sustainable. In fact, it was detrimental to my health.
Something had to give.
A lot has changed since then
Desperate for a reboot, I moved to San Diego in 2015 and made it my goal to rediscover what was REALLY important to me.
Once I found a way to reconnect to what brings me joy, work in my zone of genius, and clear the mental obstacles that had held me back for so long, I knew that I had to help others do the same.
This is how “The Firefly Methodology” came to be.
It’s the same approach that I and hundreds of others have taken to discover a more energized way of leading teams and finding a deeper purpose and passion in our careers.
The steps along my career path that have led me here
Thanks to my unique professional background, I have a deep understanding of and experience with handling a wide range of business and leadership challenges.
For 10 years, I owned and led a successful business with an international reach, and was part of the management team at an award-winning day spa. I’ve also worked in corporate marketing and publishing for 10 years up to a director level, and have founded and run my private coaching practice since 2016.
These various experiences have gifted me with a deep appreciation for the life-changing importance of doing fulfilling work that lights you up, and how that can be incorporated into the way we powerfully guide, inspire and develop others.
Additionally, I’m extremely passionate about topics ranging from business strategy, conscious leadership, building motivation, developing inspired teams and optimal decision-making techniques, to navigating crucial conversations, growing emotional intelligence, showing up courageously and authentically, recovering from burnout and so much more.
CAN YOU RELATE? book a Consult with me BELOW:
Professional Experience, Certifications, and Associations
I help leaders and entrepreneurs build businesses and careers that ignite their passion—whether that means launching a start-up or navigating corporate life with more ease, confidence, and energy.
Meaningful work should feel fulfilling, not draining. Below is an overview of my credentials, experience, and training—all dedicated to supporting YOU as you illuminate your potential and embrace new possibilities!
Founder + CEO, The Firefly Moment LLC (2016 – Present)
As the founder of my coaching practice, I’ve not only trained extensively in transformational coaching but have also invested in advanced learning in branding, marketing, business development, and course creation—including:
Ideal client discovery
Copywriting, PR, and advertising
List-building and content marketing
Video content and Facebook advertising
Course creation and online program launches
This knowledge, paired with my corporate marketing and entrepreneurial experience, allows me to guide clients in not only career transitions but also in building and scaling businesses with strategy and soul.
Coaching Credentials & Affiliations
Professional Certified Coach (PCC) – International Coach Federation (ICF) (2020)
Certified Professional Coach (CPC) – iPEC Coaching (2016)
Member, International Coach Federation (ICF) (2017 – Present)
Affiliate Member, Institute of Coaching, McLean/Harvard Medical School (2022 – 2023)
Advisory Board Member – University of California, Irvine (Customer Experience Certificate Program) (2023 – Present)
Coaching & Consulting Experience
Executive + Leadership Coach – BetterUp (2021 – Present)
Executive + Professional Development Coach – Sayge Coaching (2021 – Present)
Career Transition Coach + Consultant – People Partners Consulting (2023)
Mentor Coach & Adjunct Faculty – iPEC Coaching (2021 – 2022)
Additional Certifications in Coaching & Leadership
COR.E Leadership Dynamics Specialist (CLDS) – iPEC Coaching (2021)
Integrative Neuro-Linguistic Programming (NLP) Practitioner – The Empowerment Partnership (2020)
Master Energy Leadership Practitioner (ELI-MP) – iPEC Coaching (2016)
Advanced Training in Transformational Coaching
Institute for Integrative Coaching by Debbie Ford (2004 – 2006)
Immersive training in transformational coaching methodologies, including:
The Shadow Process
The Blueprint Coaching & Leadership Training Program
The Essentials for an Extraordinary Life Coaching Program
Additionally, I served as a Workshop Assistant for Debbie Ford’s four programs at The Omega Institute’s 2006 Being Fearless Conference, supporting participants in deep personal growth and self-discovery.
Entrepreneurial & Business Growth Training (2016 – Present)
Ongoing training in branding, marketing, and business development, including:
Identifying and attracting ideal clients
Branding, messaging, and PR strategy
Copywriting, list-building, and content marketing
Course creation and launch strategy
Video marketing and advertising (including Facebook Ads)
High-level Mastermind participation, gaining hands-on experience in launching online programs
Business & Corporate Experience
CEO + Co-Owner, Aesthetics Complete, Inc. (2006 – 2016)
Co-owned and operated a successful distribution business serving top hotel and destination spas. Developed customized training programs, provided executive-level consulting, and scaled businesses with targeted marketing and brand development strategies.
Marketing Director + Business Consultant, Harmonia Healing Arts Spa (2006 – 2016)
Led branding and marketing efforts from start-up through multiple industry awards, including Best of Philly and Best of the Main Line. Served on the executive committee and directed key operations.
Corporate Marketing + Brand Strategy Experience (1998 – 2006)
Eight years in corporate marketing, brand strategy, and leadership development at:
Metropolis Magazine
USA Today
Newsweek
This experience provides deep insight into business strategy, branding, leadership, and navigating career growth, which I now integrate into my coaching.
Education
Bachelor of Arts in English, Boston University
Life is waiting for you to show up, fully + fearlessly
take action on the whispers in the deepest corners of your heart and live a life of passion and purpose
